Category: Business

[ad_1] I often speak to groups of small business owners and I keep hearing the same comment over and over again with many of them saying that marketers don’t matter or marketing doesn’t matter...

[ad_1] SWOT (Strengths, Weaknesses, Opportunities, Threats) is a popular framework for developing a marketing strategy. A Google search for “SWOT” and “planning” turned up almost 93,000 hits (August 2004), most all of which laud...

[ad_1] The January rains kept people indoors and the high street surprisingly lacklustre, though nothing stopped shopaholics from getting what they want. The weather affects nobody anymore, especially their shopping habits, as people can...

[ad_1] When you first start actively investing online you probably do not think that considering tax implications is that important. This would be a wrong assumption to make even at this early stage. The...

[ad_1] Many small to medium sized businesses maintain their own IT infrastructure. When doing so they will hire an IT Manager to handle the day to day operations. While some may consider this a...

[ad_1] Customers are your source of revenue so it makes sense to invest money into attracting, converting and retaining them. But as you plan your efforts, here are a few things to consider to...

[ad_1] I hope you haven’t bought-into or convinced yourself of any of these little devious chiropractic marketing white-lies. Because, one of the two biggest reasons for chiropractic practice failure is lack of chiropractic marketing...

[ad_1] Tis the season for holiday sales! Shoppers are flocking online in search of gift giving ideas. According to Mashable, "65% of shoppers tap social media looking for the perfect gift … and two...

[ad_1] Influencer Marketing has become one of the most powerful tools in a marketing teams’ toolkits today. It is not expected to disappear anytime soon with most of the majority brands using this effective...

[ad_1] Dental office marketing was unheard of 20 years ago. People went to the only dentist in town. Now that choice has expanded and people are more willing to travel to a practice that...